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Lumen Goods
E-commerce · Storefront

A D2C Brand That Cut Cart Abandonment in Half

We replatformed a growing D2C brand onto a lightning-fast headless storefront with a one-page checkout, cutting cart abandonment nearly in half and lifting mobile conversion.

Lumen Goods
−47
%
cart abandonment
+63
%
mobile conversion
99
Lighthouse score
1.4
s
time to interactive

The Challenge

Lumen Goods had outgrown a sluggish templated store. Pages crawled on mobile, the multi-step checkout leaked customers, and the theme couldn’t keep up with their growing catalog or campaigns. Every performance second was costing them sales.

Our Solution

We moved them to a headless commerce stack with a blazing-fast storefront and a streamlined one-page checkout with express payments. Rich product pages, smart search and merchandising, plus technical SEO that grew organic traffic, all measured against conversion, not vanity metrics.

  • Headless, sub-1.5s storefront
  • One-page checkout & express pay
  • Smart search & merchandising
  • Technical & on-page SEO
  • Analytics & A/B testing
  • Scalable product catalog
“Our store finally feels as premium as our products, and the conversion numbers speak for themselves.”
Priya Anand
Founder, Lumen Goods

The Result

Lumen Goods came away with more than a project, a durable asset that keeps paying off. We continue to support and evolve the platform as their business grows. Want results like these?